About Us

The Xinitalia

Xinitalia operates under a segmented structure having four divisions, each focused on depilatory waxes, cosmetics products, professional beauty items, and equipment.

Our Mission

At the core of our mission lies the empowerment of individuals, enabling them to embrace their true selves with confidence and comfort. We are devoted to procuring solely natural ingredients to manufacture high-quality skincare solutions.

Our Vision

By harnessing the power of Nature's finest ingredients, we endeavour to retouch and lavish the skin, while also inspiring individuals to embark on a journey of unwavering faith.

Core Values

Our core principle is to maintain loyalty towards our customers and our mission of delivering products that will revitalize and indulge our customers' skin and bodies. We aim to improve accessibility by providing high-quality products at competitive prices through a variety of retail and online channels. Our commitment is to deliver value to our customers by using ingredients known for generating visible results and being beneficial for the skin. Our goal is to inspire others to have faith. We endorse a holistic approach to health, utilizing natural resources to the fullest extent.

Our Product

Our flagship product, Halawa Wax (depilatory waxes), is a high-end hair removal wax manufactured using organic ingredients that are thoughtfully chosen to ensure top-notch quality. This wax is formulated to deliver long-lasting results and boasts a gentle touch on the skin, along with effortless application for your convenience at home. Moreover, the use of biodegradable ingredients in Halawa wax not only makes it eco-friendly, but also ensures that it is water soluble and less painful for hair removal purposes.

Depilatory Waxes Division

Xinitalia positions itself as a specialized producer of depilatory hair removal waxes (halawa wax and liposoluble wax) designed for both professional and public use. Through ongoing investments in research, systems, and manufacturing capabilities, the company has established itself as a global leader. The core philosophy underpinning its growth is a steadfast commitment to delivering high-quality products and services to customers, fostering transparency and collaboration.

The company focuses on contract manufacturing beauty and body care products, including hair care treatments, skin and body care treatments, and pre- and post-epilation products like β€œafter wax oils and lotions”.

Xinitalia’s R&D Division

The highly professional and multidisciplinary technical team at Xinitalia's R&D division ensures the production of products that are safe, efficient, and pleasant to use.

Xinitalia Pro ensures that all equipment it sells undergoes rigorous quality tests. These tests are conducted to certify the proper functioning of the equipment, ensuring safety and quality for our valued customers.

Our state-of-the-art warehouses store the items until your order is placed, and our well-maintained stock levels enable us to meet delivery deadlines and dates.